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Get Complete Project Material File(s) Now! » Frame of Reference In this chapter, the academic literature that serves as a foundation to this research is presented. The literature covers relevant topics in relation to the purpose of this study. The...

Get Complete Project Material File(s) Now! » Method and Data This study focuses on numerical data to examine underpricing and differences in under-pricing differences in the Swedish IPO market, thus it uses a descriptive quantitative ap-proach. Ritter and Welch (2002)...

Get Complete Project Material File(s) Now! » Methodology This chapter deals the research method used in this thesis in relation to the research approach, research de-sign, secondary and primary data collection and interviews. Moreover, the discussion in this chapter also...

Get Complete Project Material File(s) Now! » Frame of Reference This thesis is focused on the corporate culture effects due to a merger. In order for the reader to fully compre-hend our findings, the first part of the frame of...

Get Complete Project Material File(s) Now! » Frame of reference Brand Image Brand image is the mental picture that consumers have of a brand or branded article, more formally defined as “a subjective mental picture of a brand shared by...

Get Complete Project Material File(s) Now! » Literature Review This section is looking into a broader view of anti-consumption and does not limit the literature review to solely brand avoidance. This is for the reader to get a broader understanding...

Get Complete Project Material File(s) Now! » Chapter 5. Kiwitahi Chain Volcanism Summary The minimum ages of volcanic rocks in Coromandel Volcanic Zone decrease towards the south and west. A trend of generally decreasing ages towards the SSE also occurs...

Get Complete Project Material File(s) Now! » Chapter 4 Experiences with designing ERM infrastructure CRM: What I’m trying to do is to provide the parameters that you guys would consider to be your bottom line, the things that are fundamentally...

Get Complete Project Material File(s) Now! » Theoretical Framework The theoretical framework deals firstly with a section explaining the selection of the framework, the phenomenon of place branding and CSR. Furthermore, a communication model within place branding is presented. The...