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Get Complete Project Material File(s) Now! » Stakeholder Participation Firstly, the findings indicated that the participatory approach, as outlined in the literature review, appeared to be vital for city brands. The participation of stakeholders was already expected to play a...
Get Complete Project Material File(s) Now! » How Sexist Advertising Influence the Consumer Attitudes of a Company In general, the respondents’ perception and attitudes towards the companies were affected negatively by the sexist ads. The findings of McKenzie and Lutz...
Get Complete Project Material File(s) Now! » The power of the reference group The influence that a group has on an individual is closely related to the group’s power. There exist several different kinds of power that has been identified...
Get Complete Project Material File(s) Now! » Reliability In order to implement a research method that yields high reliability, i.e. the extent to which the measured results are consistent and without errors (Saunders et al., 2007; Zikmund, 2000), the authors...
Get Complete Project Material File(s) Now! » Practitioner’s Report - “IT support in Swedish county councils” (Jerlvall and Pehrsson, 2009) This report is prepared by SLIT (IT–strategy division of county councils) annually. There is considerable interest in in-depth knowledge of...
Get Complete Project Material File(s) Now! » Stakeholder theory The recognition of assets in the balance sheet, and especially the recognition of intangible assets, is in some case difficult (Baboukardos et al., 2016). Whether the assets are recognized or not...
Get Complete Project Material File(s) Now! » Actual use As explained in the previous chapter, in TAM model for social media, the actual use of technology is shaped by the intention to use the technology, which is affected by trustworthiness....
Get Complete Project Material File(s) Now! » Analysis and Interpretation The purpose of this chapter is to evaluate and analyze the empirical findings from responses to the questionnaire through processing of raw data using IBM SPSS software, and interpretation of...
Get Complete Project Material File(s) Now! » Interviews All interviews were conducted according to the ethical requirements of the Swedish Research Council (2002) and the teachers were selected according to the requirements of this study. The requirements were that the...
Get Complete Project Material File(s) Now! » Empirical Findings In this part of the study we will present the empirical findings. All information from the in- terviews will not be presented since the introduction questions are not relevant for the...