TAM’s need for Extension – Hedonic Aspects

Get Complete Project Material File(s) Now! » Approach to Literature review To write a thorough literature review about the topic, the authors first needed to conduct a sophisticated literature search. This search was carried out on three platforms (Primo, Scopus...

Microplastics: The Situation of Today

Get Complete Project Material File(s) Now! » Microplastics: The Situation of Today To better understand the extension of the issue with microplastics, as well as the relation to the textile industry, this part as follow will present previous research. The...

THE CONSUMER DECISION-MAKING PROCESS

Get Complete Project Material File(s) Now! » Theoretical framework In this chapter we will account for and discuss various theoretical concepts that, in our view, are needed to understand the green consumer profile. This includes basic concepts for consumer behaviour...

Integration of the EFQM Excellence Model with CSR

Get Complete Project Material File(s) Now! » Theoretical Analyses Sustainability & Sustainable Development Sustainable development is defined as the conversion of the commitment and thinking ways of the management and the capacity of the organization to perform and include key...

CUSTOMER SATISFACTION AND SERVICE QUALITY

Get Complete Project Material File(s) Now! » LITERATURE REVIEW AND THEORITICAL FRAMEWORK The aim of this section is to present literatures relevant to this research and to provide a theoretical framework. The chapter begins with a review of definitions and...

Micro-segmentation vs. customer journey 

Get Complete Project Material File(s) Now! » Strategic communication Strategic communication is defined as biased and professionally pre-planned mass communication (Sweldens, Van Osselaer and Janiszewski, 2010). Hallahhan et. al, (2007) defined Strategic Communication as a process of planning and development...

Circular Economy for Business Park Governance

Get Complete Project Material File(s) Now! » Literature review on the sustainability of business parks The literature review is carried in a cascading approach starting with the definition of the EIP. This review is narrative and multidisciplinary, investigating the topic...

The pyramid of corporate social responsibility

Get Complete Project Material File(s) Now! » Firm performance According to the Oxford English Dictionary (2011), performance is defined as: the extent to which an investment is profitable. The authors have decided to define firm performance through market growth as...

Millennials Buying Behavior towards Fashion 

Get Complete Project Material File(s) Now! » Purpose The purpose of this thesis is to explore the effects that the COVID-19 pandemic has had on millennials’ consumer decision making in regarding their fashion consumption. This exploratory study may aid marketing...

An internal perspective of RTOs: RTOs unique service innovation capabilities 

Get Complete Project Material File(s) Now! » Services in an open innovation context The majority of research works on open innovation do not clearly distinguish between open innovation in services and open innovation in the service context. Very few studies...