Online Personalized Advertisements

Get Complete Project Material File(s) Now! » Online Personalized Advertisements The U.S federal trade commission concluded as early as 1998 that as many as 92% of web sites collected personal information of consumers for the purpose of possible future marketing...

Touchpoints and interactions in customer journey 

Get Complete Project Material File(s) Now! » Theoretical background In the following chapter the literature review that the thesis is based on is presented. The chapter begins to explain the main concepts in the theory of customer experience that are...

BALANCED OR HARMONISED CONSIDERATION OF SOCIAL, ENVIRONMENTAL AND ECONOMIC INTERESTS

Get Complete Project Material File(s) Now! » SUSTAINABILITY IN PROJECT MANAGEMENT The concept of sustainable development within the project management context has continuously evolved over the past decade highlighting various views over the fundamentals that processes and procedures should build...

Narrow proficiency, narrow range of applications

Get Complete Project Material File(s) Now! » Limitations within AI and its’ developments To be able to know how AI will influence society further on, it is crucial to know the constrains of current AI and the possible potential to...

CUSTOMER SATISFACTION AND SERVICE QUALITY

Get Complete Project Material File(s) Now! » LITERATURE REVIEW AND THEORITICAL FRAMEWORK The aim of this section is to present literatures relevant to this research and to provide a theoretical framework. The chapter begins with a review of definitions and...

Social networks and enterprise recommendation recommender systems

Get Complete Project Material File(s) Now! » Social Network Systems Social Netowork System (1) is a platform where people connects with each other by sharing common friends,interests, likes /dislikes and exchanging of knowledge. Now a days, Facebook, linkedIn4 , twitter5...

The prerequisites for the further theoretical development

Get Complete Project Material File(s) Now! » Literature review This chapter introduces the relevant literature review on the theme. Firstly, the paper presents the importance and meaning of brand values and its’ alignment with customer’s loyalty. Secondly, the theme about...

Consumer behavior for online grocery shopping

Get Complete Project Material File(s) Now! » Impulsive buying According to Rock (1987) impulse buying is a concept about how humans tend to vary their impulsiveness and how they handle the urges that come upon them, and how likely one...

The relevance of brands in the car market

Get Complete Project Material File(s) Now! » The brand concept The usage of the term brand for marketing and business purposes originates from the brand marks that cattle would get in order to be able to identify the owner. And...

Payment for environmental services in multi-output production processes 

Get Complete Project Material File(s) Now! » Production and externalities The theory of (negative) externalities is in the core of environmental economics (van den Bergh, 2001). Externalities exist when the private costs (or benefits) to the producers (or purchasers) of...